SEO and PPC Tools That Help Drive Business Growth
SEO and PPC are key tools in your Simple Marketing System. When we work together, I help you implement the right strategies to attract the right visitors, increase leads, and drive more sales. The focus is always on measurable results that grow your business.
How We Use SEO to Support Your Marketing System
Rank Higher & Get More Traffic
Your customers are searching for businesses like yours—but are they finding you or your competitors? Ranking on Google’s first page means more traffic, more leads, and more revenue. We take a data-driven, AI-powered approach to SEO, ensuring your business gets in front of the right audience.
Our SEO Services Include:
AI-Powered Keyword & Competitor Research
We use advanced AI tools to analyze trends, identify high-value keywords, and discover ranking opportunities.
On-Page Optimization
Titles, meta descriptions, image alt text, URLs, and structured data optimized for search engines and users.
Local SEO & Google Maps
Get found in Google Business Profile, Bing Places, and other key directories to dominate local search.
Content Strategy
AI-assisted content recommendations to improve rankings and drive conversions.
Technical SEO
AI-driven audits to optimize site speed, mobile-friendliness, indexing, and structured data.
How We Use PPC to Drive Leads and Sales
Get Instant Visibility with Google Ads
SEO takes time, but Google Ads gets you results now. The key to success isn’t just running ads—it’s running high-performance campaigns that convert.
We use AI-powered optimization to refine targeting, bidding, and ad copy, ensuring every dollar delivers maximum ROI.
Our PPC Services Include:
Google & Bing Ads Management
Get in front of high-intent customers instantly.
A/B Ad Testing
AI-driven split testing to increase click-through rates (CTR) and lower costs.
Keyword & Negative Keyword Optimization
Weekly search analysis to cut wasted ad spend.
Landing Page Optimization
AI-enhanced recommendations to improve conversions and lower cost per click (CPC).
Real-Time Reporting
See exactly how your ads are performing at all times.
How SEO and PPC Support Your Marketing System
SEO and PPC work best when used together. In your Simple Marketing System, we will look at how each can support your business goals. SEO builds long-term visibility and trust. PPC delivers immediate traffic and leads. The right combination helps you attract more of the customers you want.
| Long-term growth | Instant traffic |
| Sustainable rankings | Pay for top placement |
| No ongoing ad spend | Scales quickly |
| Trust & credibility | Targeted, high-intent traffic |
Frequently Asked Questions
SEO and PPC are tools I use as part of your Simple Marketing System. Here are answers to common questions about how they fit into your overall strategy.
SEO takes 3–6 months to start seeing significant improvements, but long-term success builds over time. We focus on quick wins while also working toward sustained growth.
Budgets vary, but small businesses typically invest $500–$1,500 per month to start. Highly competitive industries may need $5,000 or more for best results. The key is smart campaign management to maximize ROI.
It depends on your business goals. SEO builds lasting visibility, while PPC gets instant results. Many businesses benefit from a combination of both for immediate and long-term growth.
We take a data-driven approach with:
- A/B ad testing for better performance.
- Ongoing keyword and negative keyword optimization.
- Landing page improvements to lower costs and increase conversions.
- Real-time reporting so you always know what’s working.
If you want to use SEO and PPC as part of a complete marketing system that brings in more customers, I’d be glad to help.
Ready to Grow Your Business?
Book your free call and see how our SEO and PPC systems can help you get more customers.